NB is far more than just a sports flooring manufacturer; the brand is deeply committed to supporting local basketball communities around the world, and their NB brand basketball court wood flooring is at the center of many of these community-focused initiatives.
The brand runs a special community grant program that provides heavily discounted or even free NB flooring to underfunded youth basketball programs in low-income neighborhoods, helping to give kids access to a safe, high-quality playing surface that they would never be able to afford otherwise. Over the last 15 years, this program has helped install over 200 new NB courts in community centers, boys and girls clubs, and inner-city schools, giving tens of thousands of young players a safe place to play, stay active, and build positive life skills through basketball. NB also partners with local basketball leagues to host free coaching clinics and youth tournaments on their brand new NB floors, creating opportunities for young players to compete and learn from professional coaches on a championship-level surface. Many of these community programs report that after installing NB brand basketball court wood flooring, their youth participation rates jumped by over 60%, as more kids in the neighborhood get excited about coming to play on the nice, new court. The brand also employs local installation teams in every region they operate in, creating local jobs and supporting the local economy, rather than bringing in outside crews from hundreds of miles away. This deep commitment to community is one of the main reasons that NB has built such a loyal, passionate following among basketball players and facility owners all over the world.